Blockchain Projects 2021–2022
Three Web3 design challenges: a Yat emoji portfolio, an Airfoil agency rebrand, and a Sandbox redesign. This is also the year I burned out, went to therapy, and came out a better designer.
- Role
- Brand & Product Designer
- Timeline
- 2021–2022
- Team
- Solo
- Tools
- Figma, Adobe CC
I took on as many NFT and crypto projects as I could find in 2021 thinking it was the opportunity of a decade. It was a lesson in what happens when you optimize for the wrong thing. The work was interesting. The ecosystem was not. This led to my first real burnout, which led to therapy, which over the years helped me build a stronger foundation than I had before.
The design work itself holds up.
Yat: Emoji URL Digital Portfolio
A design challenge for Yat, a platform that lets you own an emoji-based URL. The brief was to design a digital portfolio concept using a Yat as the primary identifier.
Airfoil: Web3 Design Agency
A design challenge to brand Airfoil, a Web3-native design agency. Focused on building credibility in a space where everything looked the same.
Sandbox: User-Generated Crypto Gaming
A rebrand exercise for The Sandbox, a user-generated gaming platform. The original brand had grown faster than its visual identity.
Next project
Dribbble UI Challenge 2018 / 2020 →